Hospitality Management Essay Example | Topics and Well Written Essays - 500 words

Hospitality Management - Essay Example Consumers who generally like to spend their memorable holidays in the countryside resorts experience more personalized travel experience in terms of lodging, special food dishes and many other benefits. Basically resorts are more expensive than hotels and these are preferred by the niche segment of people with higher disposable income. Therefore, these types of consumers generally prefer to get customized or personalized services especially for their recreation purpose. Taste and preference of customers is continuous changing factor and it is one of the most important areas where the businesses need to focus. In the hospitality industry, the businesses have been identifying gradual change of service expectation from the customers. There are three major drivers behind this change. These three drivers are educated demanding customers, adoption of new technology in hospitality industry and globalization. These drivers stimulate the demand of hospitality service by the customers and also are the main reasons for their new personalized service demand from mainly the hotels and resorts. Resort vacation has becoming more demanding tourism service. It has been identified by many researches in tourism industry that resorts are becoming more preferable by the potential consumers with high disposable income. Therefore, it can be forecasted that in the coming decade, the consumers will prefer resorts vacation more than hotels. This is because resorts vacation is a complete tourism package which including travelling, foods, logging and other entertainment services. Resorts provide more customized and personalized services than hotels. Consumers with comparatively high income level prefer to spent vacation with their families at least two to three times in a year. Therefore, they generally select locations far from the crowded cities like country sides, sea and heal areas. Resorts are generally developed in those areas with natural beauty

Why is Writing for Radio and Television Different than Writing for an Essay

Why is Writing for Radio and Television Different than Writing for an Actual Newspaper or Magazine - Essay Example Various genres exist within conventional creative writing – prominent among them are novels, short stories, poetry and plays. Hence, both the medium and the genre combine to lay a set of guidelines for the writer. The rest of the essay will outline those guidelines and also provide examples. With the advent of long distance telecommunication technology during the early twentieth century, radio took off as the most sought after public broadcast medium. Writing for radio then became a specialized field for there are unique qualities associated with a purely aural mode of communication. This posed challenges as well as opportunities to writers and broadcasters. Those pioneers who conquered this new horizon in writing established a genre that was both refreshing and demanding. For example, listening to a play in the radio is quite different to watching it onstage. The playwright will have to supplement through audio the events on stage that are not accounted in words. In other wor ds, special audio effects to reflect transpirations on stage became important. Hence, writers had to pay more attention to detail and try to incorporate various kinds of information into the aural form. What radio writers also did was to improve the attention span and concentration of the audience, for the narrative tends to be information packed and tightly plotted to maximize content output. Coming to creative writing for television, the rules are not as rigorous as that applicable to radio writing, for the genre draws many of its rules from motion pictures. This is especially true with respect to soap operas, sitcoms and other televised entertainment. The British Broadcasting Corporation, which has mastered both radio and TV drama over the years, has the following to say about good TV drama writing: â€Å"TV is easy to turn off or turn over, so open your story as dynamically as you can. Try to hook the interest of the audience as soon as possible so that they will want to stay t uned and, if there are more episodes to come, will want to keep tuning in. Ask yourself if there’s a strong enough sense of character, drama, and story to sustain an audience’s engagement.† (www.bbc.co.uk, 2012) But, when it comes to news coverage in television, the main focus tends to be the headlines, with sound bites and video footage complementing the scrolling text. Television talk shows, on the other hand, have now become a time-tested concept that can succeed with even basic recording technology. We’ll now see how writing for radio and television is different to writing for newspaper and magazines. The printed word has always proven to be more powerful in expressing complex thought or argument. Hence, the media of magazines and newspapers are more apt for carrying out in-depth analysis of public issues. Writing for the print media also requires a greater command over vocabulary, grammar and usage. Hence, writing for publications is far more challeng ing and exacting than writing for television or radio. It is only those intellectuals who can perform incisive analyses that make it to editorial pages of major newspapers. Reporting for print media, on the other hand, is usually about following a set format or template, which doesn’t require high analytic skills. The following tips will come handy to the news or opinion writer: â€Å"The opening line of the article must grab the reader’s attention straight away. This is no different to any other form of writing: a story must hook the reader in a very short space of time...this hook must be the first sentence, not the second or the third...Another crucial point here is the length of the opening sentence. The word count needs to be no more than twenty-two words for your